A study done by the national association of realtors states that 90% of consumers begin their home search online, so make sure your listing stands out with light and bright photography. Your eye naturally gravitates to the brightest point in a photo, so when your buyers are looking at hundreds of photos online make sure your listing photo catches their eye. A good way to do this is to use twilight images to stand out among the sea of listing photos online. A great picture can spark the interest of a potential customer, which may be the deciding factor in whether they will click on your listing to find out more.
A study done by the national association of realtors states that 90% of consumers begin their home search online, so make sure your listing stands out with light and bright photography. Your eye naturally gravitates to the brightest point in a photo, so when your buyers are looking at hundreds of photos online make sure your listing photo catches their eye. A good way to do this is to use twilight images to stand out among the sea of listing photos online. A great picture can spark the interest of a potential customer, which may be the deciding factor in whether they will click on your listing to find out more.
Incorporating a video in your listings cannot be stressed enough. In fact, videos have been found to keep prospective customers on a website up to two minutes longer than any other content. Creating an effective video is more than just a boring pan across each room. Hire a professional to film and edit a video for you.
Make sure they use license free music, and include interior exterior and drone video clips into the video. Have them record an agent's intro and conclusion of you speaking on camera. This can be used for your social media marketing and it will help you to win more listings in as well. When speaking on camera the intro should include your name, property address, number of bedrooms and square footage. The conclusion should include your name and contact information.
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