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Bear Karry, November 11 2021

How Real Estate Drone and Matterport Photography Can Help You Sell Homes

Technology has completely transformed how we go about doing things. This is true even for the real estate industry. When it comes to game-changing innovations in the real estate industry, there are very few that are as important as drones. Drones have quickly become one of the most useful tools that real estate professionals have at their disposal. With that being said, it will require you to make a pretty significant investment. This is why we aren’t at all surprised if you need further convincing on how beneficial drones can actually be. If this is something that you want to know more about, read on as we discuss how real estate drone photography can help you sell homes.

What is Real Estate Drone Photography?

Before we define what drone photography is, it’s important that we establish what a drone is. A drone is an unmanned aircraft that is equipped with a camera. It’s controlled by a pilot who takes videos and images of the subject from the sky.

Due to how advanced drones and cameras have become, drones are able to capture high-quality images and videos. This is why it’s the best way to capture a piece of property in its entirety. Indeed, drone photography has changed the game when it comes to real estate photography.

Why Should You Use Both Drone and Matterport Photography for Real Estate?

The main advantage that drone photography brings to your practice is its capacity to give you unique aerial images that would otherwise be impossible to capture without the use of drone technology. The unique vantage point that drones give you will allow potential buyers to see the entirety of a property no matter how large. We can’t overstate how important this can be as it allows you to paint a more complete picture of what a potential buyer will be getting if they push through with their purchase.

When Should You Use Drone Photography in Real Estate?

Despite how useful it can be, it’s important that you understand that not every situation will necessitate the use of drone photography. To get the most out of this tool, it’s crucial that you only use it for the right situations. The main thing that you want to consider is the asking price for the property itself and your potential profits. Let's face it, drone photography does not come cheap and you’ll want to make sure that your investment will be worth it.

Aside from the financials, you’ll also want to ensure that the property itself requires the use of drone photography. It goes without saying that smaller properties won’t really require you to get the shots that drones can give you. On the flip side, if the property is large and encompasses huge swaths of land then the only way to give potential buyers a complete picture is to utilize aerial shots that only drones can take.


Hopefully, this article proves to be useful when it comes to furthering your understanding of how you can use drone photography to help improve your practice. As you can see, drone photography can be a powerful tool when used in the right situation. Be sure to keep all of this information in mind when making decisions about how you approach selling property.

Are you looking for a real estate drone and matterport photography near me in Florida? We service near you in Florida. Bear Karry offers real estate photography solutions, including videography and 3D virtual tours. Get in touch with us today to book an appointment!

Written by

Bear Karry

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