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Bear Karry, November 19 2021

Benefits of Architectural Photography for Real Estate Agents

Architectural photography has several applications, but the real estate industry may be among the ones that benefit most from it. If you are a real estate agent looking for ways to get more potential buyers interested in the properties you are trying to sell, you should seriously consider getting professional real estate photography services.

The operative term, of course, is ‘professional.’ You may have the highest-end smartphone that can take excellent photos, but that doesn’t qualify as ‘professional.’

If you are still undecided, here are some of the benefits of using architectural photography for your real estate business:

You Get More Impressive Drone & Matterport Photos

Architectural photos are not just random shots of a property to show the house’s color or how many rooms it has. An architectural photography team knows how to shoot a home or a building in a way that highlights its best features. The little details, the intricacies of the design of the house, both inside and out, will be showcased in the photos. The photographer will also know the best way to stage the photos to make the property look incredible without actually altering anything. Editing will be done properly so that everything remains accurate. The result is a set of impressive shots that are professional-looking and creative at the same time. If you want to get the attention of potential buyers, this is the way to go.

Your Photos Are More Likely to Get Viewed and Shared

Assuming that you utilize social media for your real estate business, you’d definitely want photos of the properties you’re selling to be visually pleasing. Otherwise, you can’t expect them to get clicked. Photos that are able to show details and are shot in a way that the viewer’s eye is guided around the image get more engagement. Your audience will be spending more time examining each shot, and they’re more likely to comment, hit the like button, and even share the photos.

You Have a Higher Chance of Being Chosen by Potential Buyers

Say there are several agents trying to find buyers for the same property. One of the best ways to set yourself apart is by getting some architectural photos shot by a seasoned pro. Homebuyers depend on photos to show them what the property they’re eyeing looks like before they visit it in person. If you are the one with clear and professional images, that will give them the impression that you are the seasoned and most reliable real estate agent. Architectural photos are that important in real estate that they can dictate whether you’re going to get a client or not. They give an impression of your service to potential customers way before they even speak with you, so you definitely want to give them a good first impression.


You might think that you can take photos of the properties you want to sell. While you can, it doesn’t necessarily mean you’ll benefit from those photos. Remember that you are not the only agent in your area, and you need to find ways to be at the forefront of the competition. Professional real estate photography can help ensure that all your listings will look enticing. They will reflect how serious you are about selling those properties and how reliable you are as an agent. Yes, hiring a pro means extra cost, but considering the return on your investment, that’s just a small price to pay to take your business to another level.

Bear Karry Productions is among the best Real Estate photography company near Tampa Bay Florida that specialize in real estate photography. Our team serves clients in Saint Petersburg, Bradenton, and Tampa. Contact us today to know more about our photography services!

Written by

Bear Karry

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