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Bear Karry, December 17 2021

Benefits of Virtual Tour Technology for Real Estate in 2022

What makes something valuable? It has value if something is helpful, desired, and suggests quality. If you are a real estate agent, you may be starting to realize the value of virtual tours. Though many of you will be relieved to put the last six months behind, one item you should retain for 2022 is real estate agent technology, particularly virtual tours. As you gradually disassociate yourself from the mythology surrounding houses that sell themselves, you will recognize that the demand for virtual tours will continue to rise even as markets decline.

You have provided the consumer with a more convenient and efficient method of seeing properties, and there is no turning back. Virtual tours are critical for real estate agents' marketing and lead generation. When you share reliable, pertinent information, you engage your audiences effectively. The result is satisfied home sellers and more referrals.

What is a Virtual Tour?

A virtual tour is a digital tour of a property created by a photographer who uses panoramic images to create a virtual walking experience. The images can be viewed on websites, mobile apps, and hosted virtual tours.

This implies that buyers can visit a location virtually and experience the surroundings even if they are not physically present.

Benefits Of Using Virtual Tours In The Real Estate Business

1. Capturing Every Angle of the House 

The best thing about using virtual tours is the ability to capture each and every angle of your house. Potential customers can check out every room of the house and appreciate the property's design, fixtures, and décor.

With the help of a 3D image, potential buyers can see what the property looks like inside and outside.

2. Cost-Effective

The amount of money to remain competitive in the traditional real estate market is enormous. It entails the production and distribution of high-quality photographs and brochures. Furthermore, it requires all homes to be staged thoroughly. These costs might be eliminated due to the use of new technologies. Animation and 360-degree movies will reign supreme, while guided virtual tours will be the most convenient option.

3. Giving Your Social Media Presence a Boost

All real estate agents know that social media is the most effective and cost-efficient tool in marketing real estate properties. You can create effective advertisements on social media, but these are not as effective as virtual tours. With a virtual tour, you can upload your virtual tour on your Facebook page and get feedback from prospects on your property.

4. Saves You Precious Time

Saving time is another reason you should use virtual tours if you are a real estate agent. With a virtual tour, you will be able to give your customers a virtual tour of your property without having to move from place to place. On the other hand, if you go to each room, you will be wasting a lot of time.

5. Enables Deeper Customer Engagement

A far deeper emotional attachment is formed when a customer can take a full tour of the property's nitty-gritty details. Traditional consumers make a single visit to the venue and view the building. They will make their selection based on a single visit. They may be exhausted and concerned about other matters. A virtual visit is quite distinct from a physical visit. It's a unique experience, and clients may choose their own time and location, increasing the chances of a favorable response.


Virtual tours are soon to be a core part of every real estate agent's arsenal. They can serve as an effective lead generation channel and offer a professional, efficient, and convenient method of showcasing a property and attracting customers.

It is time for you to harness the future and start using virtual tours to market your real estate business. What are you waiting for?

If you're looking for real estate photography in St. Petersburg, look no further than Bear Karry. Our award-winning real estate photography service is more than capable of giving your virtual-stage ready photographs set to impress your clients. Contact us to learn more about how we can help you today!

Written by

Bear Karry

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