• Home
  • Photos
  • Video
  • 3D Tour
  • Contact
  • Client Portal


Bear Karry, September 22 2021

Tips to Help You Take Better Real Estate Photographs

The real estate market is one of the most competitive and fast-changing industries that has been evolving in recent years. Yet, even if there have been recent shifts in the economic and health sectors, the real estate industry has adapted. Real estate companies continue to practice aggressive sales strategies, ever-improving listings, and high standards for photos.

In order to stay on top of the competition, you need to make sure that the real estate photos you post are up to par with the rest of the industry. Working on improving the quality of your real estate photos will help you keep up with the competition and attract new clients. You may opt to hire a professional real estate photographer or take the images yourself. Here is a guide to taking your photos to the next level.

Tips to Help You Take Better Real Estate Photographs

Attract more clients by improving how you take the photos you post on your profile, social media pages, and website. Here are some valuable tips to help you take better real estate photos.

1 - Choose on a Unique Focal Point

You may notice those exclusive real estate photos to find a unique focal point in the property and use that in your image. The focal point you choose will draw the attention of your prospective buyer and entice them to invest. Examples of possible focal points you can use are a wooden porch, a garden full of colorful flowers and fauna, or a scenic background.

2 - Use a Number of Different Property Photography Perspectives

Using different perspectives will give you a chance to showcase the property for what it is and take beautiful pictures of the home. For example, if you are trying to sell a larger property than usual, using a drone shot can help take an aerial photo of the house and surrounding lot. Also, remember to take the shots at eye level to help create an accurate perception of the height and size of the property.

3 - Set the Scene

Use what you can to enhance the aesthetic appeal of the photographs. If the seller includes the furniture in the sale, it is a good idea to get them in the shots and give any prospective buyers an idea of what furniture will already be available in the home when they move in.

4 - Think of Your Target Market

Before you start taking any photos, you should consider the expectations and preferences of your target market. To attract the right clients, you need to stage the pictures in a way that will make the home appear homey to the demogra[hic that you are trying to attract.


Taking real estate photos is an art that will get perfected as time passes. However, if you want to make your photos look upscale almost instantly, following the tips mentioned above is a must. In addition, improving your photography techniques and knowing how to properly use your equipment and the available resources and props around you will help you significantly better the quality of the photos you take.

If all else fails, working with a skilled real estate video company like Bear Karry Productions is the way to go. We are a real estate photography company that specializes in photography, videography, 3D virtual tours. We make it a point to provide stunning photos from professional photographers. Get the top real estate photographer in Tampa, Saint Petersburg, and Bradenton today!

Written by

Bear Karry

Previous 3 Practical Reasons Why Real Estate Agents Need Videos
Next How Do Professional Real Estate Photographers Do Their Job?